The Hardest Part of Running a Photography Business…

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I’ve always said that the hardest part of running a photography business…is running a photography business.

For the most part, I try and remain free of the online armchair quarterbacking that will straight suck the creative life right out of you, but, within all but the most elite levels of photography,  there has long been a misconception in the creative world that artistic prowess is somehow a portal to weakness when it comes down to the nitty gritty of doing business.

There are many veteran photographers in the industry that are incredibly wary of what the future holds. While completely justified in their grim outlook (vs. the glory days), I can say with assurance that I believe the future to be bright, albeit very different. The bottom line has always been “adapt or die”. That’s a tough one for sure–I believe adaptation, in this sense, walks a fine line between relinquishing standards and understanding what is a sustainable new way of doing business. Adapt in a way that benefits both parties involved, understanding that there will need to be compromise from both parties.

My new bottom line? CAN YOU SLEEP AT NIGHT WITH THE DEAL YOU JUST MADE? Is it good for both parties involved? Is it ridiculously lopsided? Look out for numero uno, while keeping the health of the industry a close second.

Head back to adambarkerphotography.com.

 

 

 

2 thoughts on “The Hardest Part of Running a Photography Business…

  1. Great point, well made Adam. I think the same is true for any business these days, not just creative ones. With the advent of the digital age, there were so many businesses that weren’t prepared to go online. And where are they now? If they’re still managing to trade, they’re so far behind their competition that they’ll never catch up again.
    Any successful business has to evolve and adapt to ever changing market places. Those that don’t will grumble and then disappear.
    Personally, let them grumble. I’ll happily take their business, do it better and provide the client with a better service that they could ever have hoped to achieve from whiners and dinosaurs!

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